BEARD BEER

This is not a joke. Rogue brewery of Oregon is putting out Beard Beer. According to the brewery’s website, “Beard Beer is brewed with a yeast created from brewmaster John Maier’s beard.” After searching for a yeast to complement the local Oregon ingredients in a new beer, Maier — whose “old-growth” beard has been flourishing since 1978 — eventually turned to his own beard yeast. As for the taste of Beard Bear, reviewers on Beer Advocate say the golden ale has notes of bread, citrus, and banana, with a slight sourness and a dry finish.
* Beard yeast. Those are two words I don’t need to hear together this morning.
* You’ll want to keep a ‘stache of this stuff on hand. See what I did there?
* How do we know it’s yeast from hair from his, uh, beard?
* I’ve heard of hair of the dog, but never hair of the brewer.
* Mark this down: This is the moment the micro-brew industry officially lost its mind.
* I shudder to think what’s next.
* This is worse than the company in Seattle that makes soda pop out of turkey and gravy.
* Darn, marijuana just went on sale in Oregon and already it’s having a negative impact.